Sources of inspiration for primary bank in Italy 2022

Published by
Alexander Kunst,
Mar 8, 2023
47 percent of Italian respondents answer our survey on "Sources of inspiration for primary bank" with "Personal recommendation". The survey was conducted in 2022, among 1,910 consumers.
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Sources of inspiration for primary bank in Italy in 2022

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Source

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Number of respondents

1,910 respondents

Age group

18-64 years

Special properties

respondents who have a bank account (Health, Finance, Insurance)

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "How did you find out about the bank that you primarily use?"

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Statistics on " Banking industry in Italy "

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Overview

7

Banking system efficiency and stability

6

Leading banks

6

Retail banking

5

Investment banking

5

Corporate banking

5

Digital banking

7

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