Snap Is More Valuable Than These Household Names

Snap's IPO valuation in context

After its share price soared 44 percent on its first trading day, Snap is now valued at $28.3 billion. That is nearly 70 times its total revenue for 2016. Even for a fast-growing tech company that is a lot. Facebook in comparison has a price-to-sales ratio of around 14.

As our chart illustrates, Snap is now valued considerably higher than many American household names. That includes companies such as Kellog’s and Harley-Davidson that have been around for decades and probably will be for decades to come.

Infographic: Snap Is More Valuable Than These Household Names | Statista

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This chart compares Snap's IPO valuation to the market capitalization of selected well-known U.S. companies.

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Snap Is More Valuable Than These Household Names

Snap's IPO valuation in context