Ads: Coming to a Billboard Near You

Advertising

The advertising landscape has changed a lot in recent years, with budgets assigned increasingly to online campaigns and away from TV. Another move has also been to the great outdoors. With the lack of real life ad blockers, advertisers are more and more seeing the value of placing their marketing material 'out-of-home' on billboards and screens on highways, train stations and bus stops all over the country. As these figures from Morning Consult reveal, spending has increased from $5.9 billion in 2009 to $7.7 billion in 2017.

Infographic: Ads: Coming to a Billboard Near You | Statista

Description

This chart shows out-of-home ad spending in the U.S. from 2009 to 2017.

Report

Download Chart

URL to be used as reference link:

https://www.statista.com/chart/15263/out-of-home-ad-spending-in-the-us/

HTML code to embed chart

<a href="https://www.statista.com/chart/15263/out-of-home-ad-spending-in-the-us/" title="Infographic: Ads: Coming to a Billboard Near You | Statista"><img src="https://cdn.statcdn.com/Infographic/images/normal/15263.jpeg" alt="Infographic: Ads: Coming to a Billboard Near You | Statista" width="100%" height="auto" style="width: 100%; height: auto !important; max-width:960px;-ms-interpolation-mode: bicubic;"/></a> You will find more infographics at <a href="https://www.statista.com/chartoftheday/">Statista</a>

FAQ

The Statista "Chart of the Day", made available under the Creative Commons License CC BY-ND 3.0, may be used and displayed without charge by all commercial and non-commercial websites. Use is, however, only permitted with proper attribution to Statista. When publishing one of these graphics, please include a backlink to the respective infographic URL. More Information
The Statista "Chart of the Day" currently focuses on two sectors: "Media and Technology", updated daily and featuring the latest statistics from the media, internet, telecommunications and consumer electronics industries; and "Economy and Society", which current data from the United States and around the world relating to economic and political issues as well as sports and entertainment.
For individual content and infographics in your Corporate Design, please visit our agency website www.statista.design