Canada Government cost of ad campaigns 2020

In the period from April 1, 2019 to March 31, 2020, the Government of Canada invested approximately 3.41 million Canadian dollars on the Cannabis Public Education Campaign. That year, as a result of the coronavirus pandemic outbreak, Canada's government spent 4.5 million dollars on a public education campaign about the virus

Canadian government spending on selected advertising campaigns in the fiscal year 2019/20 (in million Canadian dollars)

Characteristic	Spending in million Canadian dollars
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Release date

January 2021

More information

Region

Canada

Survey time period

April 1, 2019 to March 31, 2020

Special properties

campaigns exceeding $500K in production and media

Supplementary notes

Figures have been rounded. Adapted from Statistics Canada, Annual Report on Government of Canada Advertising Activities 2019-2020, page 19 to 20, April 1, 2019 to March 31, 2020. This does not constitute an endorsement by Statistics Canada of this product.

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