Top marketing activities transformed by generative AI in U.S., UK & Australia 2023

Published by
Michele Majidi,
Jul 19, 2023
According to a May 2023 survey conducted among marketing professionals in the United States, United Kingdom, and Australia, 58 percent of respondents thought generative artificial intelligence (AI) would have a transformative impact on analyzing both market and performance data.

Leading marketing activities transformed by generative artificial intelligence (AI) according to marketers in the United States, United Kingdom, and Australia as of May 2023

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Release date

July 2023

Region

Australia, United Kingdom, United States

Survey time period

May 2023

Number of respondents

1,029 respondents

Special properties

among full-time marketers at companies of various sizes and sectors

Supplementary notes

The source does not specify the survey type.
Multiple answers were possible.

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Statistics on " Marketing technology implementation in the U.S. "

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Other statistics that may interest you Marketing technology implementation in the U.S.

Overview

5

Usage, strategies, and spending

4

Artificial intelligence

4

Marketing automation

4

Software as a Service

6

Customer Data Platforms

6

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Topics

Marketing technologyContent marketingMarketing personalization worldwideData usage in marketing and advertisingArtificial intelligence (AI) use in marketing
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