Most well-known pet supply online shops in the United States 2023
PetSmart is the most well-known pet supply online shop in the U.S. Headquartered in Phoenix, Arizona, the American chain of pet superstores is recognized by 87% of respondents. Second place is shared between Chewy and Petco, with a brand awareness of 83% each. Pet Supplies Plus comes on number fourth in this list as the Michigan-based brand is recognized by over 40% of consumers in the United States.
For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.