American Customer Satisfaction Index: QSRs in the U.S. 2023, by brand
This statistic shows the American Customer Satisfaction Index (ACSI) scores for quick service restaurant chains in the United States in 2023. In that year the U.S. quick service restaurant Chick-fil-A received an ACSI score of 85.
How big is the U.S. QSR industry?
In 2023, consumer spending within the quick service restaurant (QSR) sector in the United States grew by nearly 30 billion U.S. dollars compared to the previous year. This marked a consecutive year-over-year increase since 2004, with notable declines in 2020 due to the impact of the coronavirus (COVID-19) pandemic. Additionally, there has been a rise in the number of QSR franchise establishments in the U.S. since 2020. In 2023, the number of such establishments increased by approximately 7 percent compared to 2020.
What are the most popular fast foods in the U.S.?
In 2023, the most popular types of fast food ordered in the United States, were pizzas and burgers. It therefore comes as no surprise that some of the leading U.S. QSR restaurant chains worldwide offer these popular menu options to consumers. Some of the most notable U.S. burger and pizza fast food chains include McDonalds, Burger King, and Domino’s Pizza.