Key insights
- Advertising spending in Europe
- 144.57bn USD
Detailed statistics
Advertising spending in Europe 2014-2023
- Advertising spending in Western Europe
- 145.6bn USD
Detailed statistics
Advertising spending in Western Europe 2000-2024
- Digital advertising spending in the Netherlands
- 3.59bn EUR
Detailed statistics
Digital ad spend in the Netherlands 2012-2022
Editor’s Picks
Editor’s Picks
Current statistics on this topic
Recommended statistics
Market overview
5
- Premium Statistic Total gross ad spending in the Netherlands 2017-2027
- Premium Statistic Advertising expenditure in the Netherlands 2022, by medium
- Premium Statistic Advertising spending growth in the Netherlands in 2022, by medium
- Premium Statistic Number of advertising agencies in the Netherlands 2019-2023
- Premium Statistic Advertising & market research revenue growth in the Netherlands 2023
Market overview
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Total gross ad spending in the Netherlands 2017-2027
Total gross ad spending in the Netherlands 2017-2027
Total gross advertising expenditure in the Netherlands from 2017 to 2027 (in thousand euros)
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Advertising expenditure in the Netherlands 2022, by medium
Advertising expenditure in the Netherlands 2022, by medium
Gross advertising spending on traditional media in the Netherlands in 2022, by medium (in million euros)
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Advertising spending growth in the Netherlands in 2022, by medium
Advertising spending growth in the Netherlands in 2022, by medium
Gross advertising spending growth on traditional media in the Netherlands in 2022, by medium
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Number of advertising agencies in the Netherlands 2019-2023
Number of advertising agencies in the Netherlands 2019-2023
Number of advertising agencies in the Netherlands from 1st quarter 2019 to 4th quarter 2023
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Advertising & market research revenue growth in the Netherlands 2023
Advertising & market research revenue growth in the Netherlands 2023
Change in revenue of the advertising and market research sector in the Netherlands from 1st quarter 2021 to 2nd quarter 2023
Digital
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- Premium Statistic Digital ad spend in the Netherlands 2012-2022
- Premium Statistic Ad spending per internet user of digital advertising in the Netherlands 2019-2028
- Premium Statistic Digital ad spend in the Netherlands 2022, by format
- Premium Statistic Programmatic ad spend in the Netherlands 2017-2028
- Premium Statistic Digital Market Outlook: banner advertising revenue in European countries 2022
- Premium Statistic Display ad spend in the Netherlands 2015-2022
- Premium Statistic Online video ad spend in the Netherlands 2019-2022
- Premium Statistic Growth of mobile digital advertising in the Netherlands 2019-2028
- Premium Statistic Mobile revenue share of digital advertising in the Netherlands 2019-2028
Digital
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Digital ad spend in the Netherlands 2012-2022
Digital ad spend in the Netherlands 2012-2022
Digital advertising spending in the Netherlands from 2012 to 2022 (in billion euros)
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Ad spending per internet user of digital advertising in the Netherlands 2019-2028
Ad spending per internet user of digital advertising in the Netherlands 2019-2028
Ad spending per internet user of the digital advertising market in the Netherlands from 2019 to 2028 (in U.S. dollars)
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Digital ad spend in the Netherlands 2022, by format
Digital ad spend in the Netherlands 2022, by format
Distribution of digital advertising spending in the Netherlands in 2022, by format
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Programmatic ad spend in the Netherlands 2017-2028
Programmatic ad spend in the Netherlands 2017-2028
Programmatic advertising spending in the Netherlands from 2017 to 2028 (in billion U.S. dollars)
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Digital Market Outlook: banner advertising revenue in European countries 2022
Digital Market Outlook: banner advertising revenue in European countries 2022
Digital banner advertising revenue in selected European countries in 2022 (in billion U.S. dollars)
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Display ad spend in the Netherlands 2015-2022
Display ad spend in the Netherlands 2015-2022
Digital display advertising spending in the Netherlands from 2015 to 2022 (in million euros)
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Online video ad spend in the Netherlands 2019-2022
Online video ad spend in the Netherlands 2019-2022
Digital video advertising spending in the Netherlands from 2019 to 2022 (in million euros)
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Growth of mobile digital advertising in the Netherlands 2019-2028
Growth of mobile digital advertising in the Netherlands 2019-2028
Growth of mobile digital advertising in the Netherlands from 2019 to 2028
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Mobile revenue share of digital advertising in the Netherlands 2019-2028
Mobile revenue share of digital advertising in the Netherlands 2019-2028
Mobile revenue share of the digital advertising market in the Netherlands from 2019 to 2028
Broadcast media
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- Premium Statistic Net TV spot and non-spot ad revenue in the Netherlands 2012-2023
- Premium Statistic TV gross ad expenditure in the Netherlands 2023, by industry
- Premium Statistic Number of TV commercials in the Netherlands 2010-2023
- Premium Statistic Number of TV advertisers in the Netherlands 2012-2023
- Premium Statistic Largest TV advertisers in the Netherlands 2022, by ad spend
- Premium Statistic Radio ad spending in the Netherlands 2019-2022
- Premium Statistic Leading industries advertising on radio in the Netherlands 2022, by ad spend
- Premium Statistic Leading radio advertisers in the Netherlands 2022
Broadcast media
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Net TV spot and non-spot ad revenue in the Netherlands 2012-2023
Net TV spot and non-spot ad revenue in the Netherlands 2012-2023
Net television spot and non-spot ad revenue in the Netherlands from 2012 to 2023 (in million euros)
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TV gross ad expenditure in the Netherlands 2023, by industry
TV gross ad expenditure in the Netherlands 2023, by industry
Gross TV advertising expenditure in the Netherlands in 2023, by category (in million euros)
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Number of TV commercials in the Netherlands 2010-2023
Number of TV commercials in the Netherlands 2010-2023
Number of television commercials in the Netherlands from 2010 to 2023
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Number of TV advertisers in the Netherlands 2012-2023
Number of TV advertisers in the Netherlands 2012-2023
Number of television advertisers in the Netherlands from 2012 to 2023
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Largest TV advertisers in the Netherlands 2022, by ad spend
Largest TV advertisers in the Netherlands 2022, by ad spend
Leading TV advertisers in the Netherlands in 2022, by ad spend (in million euros)
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Radio ad spending in the Netherlands 2019-2022
Radio ad spending in the Netherlands 2019-2022
Radio net advertising spending in the Netherlands from 2019 to 2022 (in million euros)
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Leading industries advertising on radio in the Netherlands 2022, by ad spend
Leading industries advertising on radio in the Netherlands 2022, by ad spend
Leading categories advertising on radio in the Netherlands in 2022, by ad spend (in million euros)
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Leading radio advertisers in the Netherlands 2022
Leading radio advertisers in the Netherlands 2022
Leading brands advertising on the radio in the Netherlands in 2022, by ad spend (in million euros)
Print media
4
- Premium Statistic Gross newspaper advertising spend in the Netherlands 2019-2022
- Premium Statistic Daily newspaper monthly ad spend change in the Netherlands in 2022, by platform
- Premium Statistic Gross magazine advertising spend in the Netherlands 2019-2022
- Premium Statistic Consumer magazine advertising spending per advertiser in the Netherlands 2014-2023
Print media
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Gross newspaper advertising spend in the Netherlands 2019-2022
Gross newspaper advertising spend in the Netherlands 2019-2022
Gross newspaper advertising spending in the Netherlands from 2019 to 2022 (in million euros)
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Daily newspaper monthly ad spend change in the Netherlands in 2022, by platform
Daily newspaper monthly ad spend change in the Netherlands in 2022, by platform
Daily newspaper advertising revenue growth in the Netherlands from January to December 2022, by platform
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Gross magazine advertising spend in the Netherlands 2019-2022
Gross magazine advertising spend in the Netherlands 2019-2022
Gross magazine advertising spending in the Netherlands from 2019 to 2022 (in million euros)
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Consumer magazine advertising spending per advertiser in the Netherlands 2014-2023
Consumer magazine advertising spending per advertiser in the Netherlands 2014-2023
Average consumer magazine advertising spending per advertiser in the Netherlands from 2020 to 2023 (in 1,000 euros)
Cinema & out-of-home
4
Cinema & out-of-home
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Cinema ad revenue in the Netherlands 2021-2022
Cinema ad revenue in the Netherlands 2021-2022
Annual cinema advertisement revenue in the Netherlands from 2012 to 2018, with a forecast for 2019 to 2023 (in million euros)
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Outdoor advertising expenditure in the Netherlands 2018-2023
Outdoor advertising expenditure in the Netherlands 2018-2023
Outdoor advertising expenditure in the Netherlands from 2nd quarter of 2018 to 2nd quarter of 2023 (in million euro)
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Traditional out-of-home ad revenue in the Netherlands 2018-2023
Traditional out-of-home ad revenue in the Netherlands 2018-2023
Traditional out-of-home advertising revenue in the Netherlands from the 2nd quarter of 2018 to the 2nd quarter of 2023 (in million euros)
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DOOH ad spend in the Netherlands 2020-2023
DOOH ad spend in the Netherlands 2020-2023
Digital out of home (DOOH) advertising spending in the Netherlands from 1st quarter 2021 to 2nd quarter 2023 (in million euros)
Media reach
7
- Premium Statistic Daily audience reach of television in the Netherlands 2022, by age group
- Premium Statistic Consumer spending on digital OTT video in the Netherlands 2015-2023, by segment
- Premium Statistic Interest in ad-based tier of Netflix and Videoland in the Netherlands 2023
- Basic Statistic National and regional daily newspaper reach in the Netherlands Q4 2022, by age group
- Premium Statistic Daily newspaper reach in the Netherlands in Q4 2022, by gender
- Basic Statistic Reach of magazines in the Netherlands in Q4 2022, by age group
- Premium Statistic Internet usage reach in the Netherlands 2020-2029
Media reach
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Daily audience reach of television in the Netherlands 2022, by age group
Daily audience reach of television in the Netherlands 2022, by age group
Daily audience reach of television in the Netherlands in 2022, by age group
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Consumer spending on digital OTT video in the Netherlands 2015-2023, by segment
Consumer spending on digital OTT video in the Netherlands 2015-2023, by segment
Consumer expenditure on digital over-the-top (OTT) video in the Netherlands from 2015 to 2023, by segment (in million euros)
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Interest in ad-based tier of Netflix and Videoland in the Netherlands 2023
Interest in ad-based tier of Netflix and Videoland in the Netherlands 2023
Distribution of people interested in the ad-supported tier of Netflix and Videoland in the Netherlands as of February 2023
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Basic Statistic
National and regional daily newspaper reach in the Netherlands Q4 2022, by age group
National and regional daily newspaper reach in the Netherlands Q4 2022, by age group
Reach of printed daily national and regional newspapers per edition in the Netherlands in 4th quarter 2022, by age group
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Daily newspaper reach in the Netherlands in Q4 2022, by gender
Daily newspaper reach in the Netherlands in Q4 2022, by gender
Daily newspaper reach in the Netherlands in the 4th quarter of 2022, by gender
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Basic Statistic
Reach of magazines in the Netherlands in Q4 2022, by age group
Reach of magazines in the Netherlands in Q4 2022, by age group
Reach of magazines per edition in the Netherlands in 4th quarter 2022, by age group
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Premium Statistic
Internet usage reach in the Netherlands 2020-2029
Internet usage reach in the Netherlands 2020-2029
Internet usage penetration in the Netherlands from 2020 to 2029
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