Croatia is a popular vacation destination in Europe and the most visited tourist market in Central and Eastern Europe (CEE). Croatia's travel and tourism industries
than any other European Union (EU) member state, making the sector economically significant. Tourism in Croatia boomed in the years before the coronavirus (COVID-19) pandemic, with
. Although the pandemic disrupted growth, the number of visitors increased steadily in 2021 and 2022 and the tourism sector was expected to
Destination Croatia
With a warm Mediterranean climate, Croatia is a leading summer vacation destination in Southeast Europe. It attracts tourists from all over Europe; however, it remains
most popular with travelers from Germany and Austria. Nearby Italy and Slovenia are also important markets. Most visitors stay in the country's numerous coastal towns on the Adriatic Sea. Cruise and nautical tourism also play a prominent role, with ships often calling at Croatian ports and marinas. Dubrovnik is one of the most visited towns in Croatia. Due to its popularity as a
cruise port of call and interest in the city as a filming location for the television series Game of Thrones, the old town of Dubrovnik had to deal with
overcrowding, including attempts to control the number of tourists entering at peak times.
Travel accommodation in Croatia
Most inbound tourists in Croatia lived in private rooms, such as rooms for rent, apartments, and summer houses.
Hotels and aparthotels were the second most common option, followed by tourist camps. With a value of two million euros,
Croatia's hotel market size is the second-largest in the CEE region after Poland. In Zagreb, the country's capital, the
price of a weekend two-night stay in a three-star accommodation for two people stood at 210 euros. Zagreb was considered one of the cheapest European cities to visit.
Impact of COVID-19
As the coronavirus (COVID-19) broke out across Europe in 2020, Croatia closed its borders to international tourists.
Overnight tourist arrivals fell by 99 percent in April 2020 compared to the same period a year earlier. Croatia re-opened to tourists in the summer, although visitors were far fewer than usual. However, the number of arrivals in accommodation establishments in August 2021 grew by 65 percent year-over-year, even though the pandemic was still ongoing.
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