was forecast to gradually increase. In 2022, Thailand ranked seventh in the
, out of twenty-four countries with China ranking first. When considering geographical measures, the central region in Thailand had the
which was followed by the northeastern region.
How do Thai household access the internet?
The Thai government has been pushing forward Thailand’s national policy on transforming the country to become digitalized by gradually developing innovative technology and expanding network infrastructure. Nowadays,
high-speed internet connections in Thailand are accessible to most households, whether it is fiber optic, XDSL, or cable broadband. On accessing the internet, the
most popular devices to surf the internet for Thais were mobile devices in recent years.
The penetration of mobile internet in Thailand
In addition to laptops and desktops, Thais also widely use mobile phones to access the internet. This contributes to almost half of the share of internet traffic in Thailand. The
penetration rate of mobile phone internet users was forecast to increase yearly. Thus,
smartphone ownership has increased in Thailand over the past several years as well. To facilitate mobile internet in Thailand, three major mobile operators namely, AIS, True Move, and Dtac provide mobile internet users with high-speed mobile internet via 4G and 5G networks. In 2023, Dtac and True Corp have completed their merger. The transaction was the largest telco merger in Southeast Asia by combined enterprise value .
The popularity of social media among Thai internet users
Thais use internet in Thailand for several purposes such as for professional operations and personal use, especially for social networks. The penetration rate of social network users in Thailand has been continuously rising throughout the years, with more than half of the total population in Thailand being social media users. Furthermore, the
average time spent on using the internet in Thailand was eight hours per day, with more than two and a half hours spent using social media in recent years. That being said, the leading social media networks in Thailand are Facebook, Youtube, Line, Tiktok, Instagram, and Twitter.
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Due to varying update cycles, statistics can display more up-to-date
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