Stacy Jo Dixon
Research expert covering social media usage worldwide
Detailed statistics
Global influence of social media on polarization in politics 2019, by country
Detailed statistics
Global influence of social media on foreign meddling in politics 2019, by country
Detailed statistics
Views on government regulation of social media running political ads U.S. 2019
Adults likely to watch the 2020 Democratic presidential debates U.S. 2019
Share of adults who are likely to watch the 2020 Democratic presidential debates on television in the United States as of June 2019
Interest in first 2020 election Democratic TV debates U.S. 2019, by age group
Level of interest in watching the first nationally televised debates of the 2020 Democratic presidential candidates in the United States as of June 2019, by age group
Adults who watched the June Democratic presidential debates U.S. 2019
Share of adults who watched the first and second Democratic primary debates on television in the United States in June 2019
Time spoken by Democrats in first TV debate for 2020 presidential elections U.S. 2019
Number of minutes spoken by Democratic Party candidates on the first televised debate of the 2020 election campaign in the United States on June 26, 2019
Word count of Democrats in first TV debate for 2020 presidential elections U.S. 2019
Number of words spoken by Democratic Party candidates on the first televised debate of the 2020 election campaign in the United States on June 26 and 27, 2019
Time spoken by Democrats in second TV debate for 2020 presidential election U.S. 2019
Number of minutes spoken by Democratic Party candidates on the second televised debate of the 2020 election campaign in the United States on July 30 and 31, 2019
Word count of Democrats in second TV debate for 2020 presidential elections U.S. 2019
Number of words spoken by Democratic Party candidates on the second televised debate of the 2020 election campaign in the United States on July 30 and 31, 2019
Word count of Democrats in 6th TV debate for 2020 presidential elections U.S. 2019
Number of words spoken by Democratic Party candidates on the sixth televised debate of the 2020 election campaign in the United States on December 19, 2019
Word count of Democrats in 7th TV debate for 2020 presidential elections U.S. 2020
Number of words spoken by Democratic Party candidates on the seventh televised debate of the 2020 election campaign in the United States on January 14, 2020
Moderator neutrality in presidential debates opinions U.S. 2019
Public opinion on how much a moderator's political ideology matters when moderating presidential debates on television in the United States as of July 2019
Opinions on best moderator of the Democratic presidential debates U.S. 2019
Public opinion on which moderator did the best job moderating the first 2020 Democratic presidential debates on television in the United States as of July 2019
Political ad spend in the U.S. 2018, by medium
Political advertising expenditure in the United States in 2018, by medium (in million U.S. dollars)
Political video advertising spending in the U.S. 2018-2020, by format
Political video advertising spending in the United States in 2018 and 2020, by format (in billion U.S. dollars)
Midterm political ad spend in the U.S. 2010-2018
Midterm political advertising spending in the United States in 2010, 2014 and 2018 (in million U.S. dollars)
Radio political ad spend in the U.S. 2018, by contest category
Radio political advertising spending in the United States in 2018, by contest category (in million U.S. dollars)
Mobile ad spend share during U.S. midterm elections in 2018, by political party
Distribution of mobile advertising spending during the midterm election in the United States as of November 2018, by political party
Federal candidate online political ad numbers U.S. 2018, by platform
Federal candidate online political advertising numbers in the United States in September 2018, by platform
U.S. largest political advertisers on Google 2018-2024, by ad spend
Largest political advertisers on Google in the United States as of October 2024, by ad spend (in million U.S. dollars)
U.S. states with the largest political advertising spending on Google 2018-2024
U.S. states with the largest political advertising spending on Google as of October 2024 (in million U.S. dollars)
Presidential candidates’ political ad spend on Facebook and Google U.S. 2020
Political advertising spending on Facebook and Google of selected presidential candidates in the United States between January and May 2020 (in million U.S. dollars)
U.S. midterm political advertising spending share on Facebook in 2018, by affiliation
Distribution of political advertising spending on Facebook properties in the United States between October 28 and November 3, 2018, by political affiliation
Highest spending presidential candidates on Facebook Mueller related ads U.S. 2020
Facebook advertising spending on the topic of the Mueller report by selected presidential candidates in the United States between January and May 2020 (in 1,000 U.S. dollars)
Highest spending presidential candidates on Facebook climate related ads U.S. 2020
Facebook advertising spending on the topic of climate by selected presidential candidates in the United States between January and May 2020 (in 1,000 U.S. dollars)
Most spending U.S. presidential candidates on Facebook ads on affordable college 2020
Facebook advertising spending on the topic of college affordability by selected presidential candidates in the United States between January and May 2020 (in 1,000 U.S. dollars)
Highest spending presidential candidates on Facebook criminal justice ads U.S. 2020
Facebook advertising spending on the topic of criminal justice by selected presidential candidates in the United States between January and May 2020 (in 1,000 U.S. dollars)
Highest spending presidential candidates on Facebook dark money related ads U.S. 2020
Facebook advertising spending on the topic of dark money by selected presidential candidates in the United States between January and May 2020 (in 1,000 U.S. dollars)
Highest spending presidential candidates on Facebook economy related ads U.S. 2020
Facebook advertising spending on the topic of economy by selected presidential candidates in the United States between January and May 2020 (in 1,000 U.S. dollars)
Highest spending presidential candidates on Facebook gun violence ads U.S. 2020
Facebook advertising spending on the topic of gun violence by selected presidential candidates in the United States between January and May 2020 (in 1,000 U.S. dollars)
Highest spending presidential candidates on Facebook healthcare related ads U.S. 2020
Facebook advertising spending on the topic of healthcare by selected presidential candidates in the United States between January and May 2020 (in 1,000 U.S. dollars)
Highest spending presidential candidates on Facebook immigration ads U.S. 2020
Facebook advertising spending on the topic of immigration by selected presidential candidates in the United States between January and May 2020 (in 1,000 U.S. dollars)
Highest spending presidential candidates on Facebook opioid crisis ads U.S. 2020
Facebook advertising spending on the topic of opioid crisis by selected presidential candidates in the United States between January and May 2020 (in U.S. dollars)
Highest spending president candidates on Facebook reproductive rights ads U.S. 2020
Facebook advertising spending on the topic of reproductive rights by selected presidential candidates in the United States between January and May 2020 (in 1,000 U.S. dollars)
U.S. presidential election 2020: Democratic party debate Twitter mentions
Number of debate day Twitter mentions for candidates during the 2020 Democratic Party presidential debates as of July 2019 (in 1,000s)
2020 U.S. election: Democratic candidates with most Twitter followers 2020
Number of Twitter followers of Democratic candidates for the 2020 U.S. presidential election as of February 2020 (in millions)
Amount of Trump's tweets believed by U.S. adults 2020, by party ID
Amount of tweets by Donald Trump believed by adults in the United States as of June 2020, by party ID
U.S. acceptance of President Trump's tweets in certain situations 2018, by gender
Share of adults in the United States who think it is appropriate for President Trump to tweet about in certain situations as of August 2018, by gender
U.S. opinion on President Trump's tweets being inappropriate 2018, by gender
Share of adults in the United States who think it is inappropriate for President Trump to tweet about in certain situations as of August 2018, by gender
U.S. opinion on President Trump's tweets being appropriate 2018, by gender
Share of adults in the United States who think it is appropriate for President Trump to tweet about in certain situations as of August 2018, by age group
U.S. adult opinion regarding Donald Trump's use of Twitter as POTUS 2018
Do you think the way Donald Trump uses Twitter is appropriate or inappropriate for the President of the United States?
U.S. Millennials who think that Trump tweets too much 2018
Share of Millennials in the United States who think that Donald Trump tweets too much as of December 2018
U.S. Millennials who think that Trump tweets too much 2018, by party ID
Share of Millennials in the United States who think that Donald Trump tweets too much as of December 2018, by party identification
U.S. Millennials who think that Trump tweets too much 2018, by gender
Share of Millennials in the United States who think that Donald Trump tweets too much as of December 2018, by gender
Global influence of social media on polarization in politics 2019, by country
Share of internet users who believe that social media platforms have influenced polarization in politics as of February 2019, by country
Global influence of social media on foreign meddling in politics 2019, by country
Share of internet users who believe that social media platforms have influenced foreign meddling in politics as of February 2019, by country
Social media: influence on political opinions of U.S. social media users 2018
Share of social media users in the United States who have changed their views about a political or social issue because of something they saw on social media in the past year as of June 2018
Recall of political ads shared by friends on social media or e-mail U.S. 2019
Share of adults who remember their friends sharing a political ad on social media or in e-mail in the United States as of April 2019
Adults sharing political ads on social media or in e-mail in the United States 2019
Share of adults who shared a political ad on social media or in e-mail in the United States as of April 2019
Adults sharing political ads on social media or e-mail in the U.S. 2019, by age
Share of adults who shared a political ad on social media or in e-mail in the United States as of April 2019, by age group
Views on social media implementing stricter rules for political ads U.S. 2019, gender
Perspectives on social media companies introducing stricter rules for displaying political ads according to adults in the United States as of April 2019, by gender
Views on social media implementing stricter rules for political ads U.S. 2019, by age
Perspectives on social media companies introducing stricter rules for displaying political ads according to adults in the United States as of April 2019, by age group
Views on government regulation of social media running political ads U.S. 2019
Share of adults who think the government should regulate how social media companies run political advertising in the United States as of April 2019
Views on govt regulation of social media running political ads U.S. 2019, ethnicity
Share of adults who think the government should regulate how social media companies run political advertising in the United States as of April 2019, by ethnicity
Government and politics news viewing in the U.S. 2019, by medium
Most popular news platforms for political and government issues among adults in the United States as of November 2019
Sources of government and politics news in the U.S. 2019
Leading sources of news on politics and government in the United States as of November 2019
Trusted sources for news on politics and government in the U.S. 2019
Most trusted source for political and elections news according to adults in the United States as of November 2019
U.S. political news sources more likely to be trusted by Republicans 2019
Political news sources that are trusted by more Republicans than distrusted in the United States as of November 2019
U.S. political news sources more likely to be distrusted by Republicans 2019
Political news sources that are distrusted by more Republicans than trusted in the United States as of November 2019
U.S. political news sources more likely to be trusted by Democrats 2019
Political news sources that are trusted by more Democrats than distrusted in the United States as of November 2019
U.S. political news sources more likely to be distrusted by Democrats 2019
Political news sources that are distrusted by more Democrats than trusted in the United States as of November 2019
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