Music industry in Finland - statistics & facts
The largest music companies in Finland are Universal Music, Warner, and Sony Music Entertainment Finland, each holding a 29 to 36 percent market share. Finnish music in the 20th century was first dominated by schlager music and jazz, later moving on to rock, pop, heavy metal, hip hop, and rap. Finnish listeners are known for their love of heavy rock and metal music, with bands such as Nightwish, HIM, Children of Bodom, and Iron Maiden enjoying popular success. However, international artists and bands made up the majority of physical music sales in 2023.
According to a 2022 survey, radio was the most common source for discovering new music. Approximately one-third of music is accessed via YouTube, and paid streaming services account for one-fourth of usage. As of 2022, the most popular digital music platforms among Finns are YouTube and Spotify. During the coronavirus (COVID-19) lockdown, the use of digital services for music streaming somewhat increased in Finland. The share of users streaming music on Spotify and Facebook grew by five percent, and Youtube and Instagram were also used slightly more frequently for music streaming in April 2020.