Mondadori - statistics & facts
Mondadori boasts a great number of published and digital magazines, including fashion, cooking, design, science, and education. This makes them the leading magazine publisher in Italy, with an almost 29 percent market share in 2019 in terms of circulation. Mondadori also publishes the number one weekly magazine by copies sold, TV Sorrisi e Canzoni. However, in recent years, the group has been making efforts to reposition itself on the market. Their goal is to expand on the book publishing side of their activity rather than in magazines. It was also for this reason that, in July 2019, Mondadori sold its French magazines division, Mondadori France, to Reword Media.
Mondadori has an important online presence. It owns many of the most popular Italian lifestyle websites and online magazines such as the cooking website Giallo Zafferano, the women’s magazine Donna Moderna and the travel blog Zingarate.com. Moreover, in recent years Mondadori launched its e-commerce website, Mondadori Store, which is one of the leading online bookstore platforms in Italy. The group is also very popular on social media. Its Facebook page has more than 365 thousand fans and its Twitter account is the second most followed book-related profile in Italy.