Non-alcoholic beverages in India - statistics & facts
Beverages in India are as diverse as its culture, influenced by the country’s vast geography and the weather that comes with it. Thirst-quenching and cooling drinks for the hot summers in India are a must. On the other hand, steaming hot cups of tea and coffee are the go-to for chilly winters. Every region tends to have its own distinct set of beverages suited for each season. These beverages most likely contain a mix of spices and herbs concocted with the health benefits of local ingredients in mind. While some ethnic beverages are sweet and creamy, others are salty and sour. Consequently, the overall blend of ingredients, flavors, and cultural relevance makes the consumption of these beverages a one-of-a-kind experience.
Even after the arrival of international brands such as Coca-Cola and Pepsi, the taste of domestic summer beverage brands such as Rooh Afza (drink that refreshes the soul), Rasna (traditional juice), and Glucon-D (glucose powder brand) is nostalgic to many Indians. From the famous Delhi Banta Soda (carbonated marble lemonade), Shikanji (lemonade) to Mumbai’s famous Chuski (ice candy) these traditional summer drinks are the means of sustenance for many street vendors across the country.
Traditional Indian beverages
Masala chai (spice tea) and filter coffee, is popular among Indians and the world despite the seasons, and a symbol of hospitality for people in the country. Other ethnic beverages made from all-time cherished fruit mangoes are Aam Panna and Aamras, which offers heat resistance and are rich in vitamins. In addition, Jal-Jeera made from cumin seeds is also a popular summer beverage. Kashmiri Kahwa (tea), another hot beverage made from a spice mix, is suitable for freezing winters in Northern India. Another delicious, nutritious beverage is lassi, a yogurt-based drink, that can be had either sweet or salted.Even after the arrival of international brands such as Coca-Cola and Pepsi, the taste of domestic summer beverage brands such as Rooh Afza (drink that refreshes the soul), Rasna (traditional juice), and Glucon-D (glucose powder brand) is nostalgic to many Indians. From the famous Delhi Banta Soda (carbonated marble lemonade), Shikanji (lemonade) to Mumbai’s famous Chuski (ice candy) these traditional summer drinks are the means of sustenance for many street vendors across the country.
