Number of desktop adblock users worldwide 2013-2023
In the second quarter of 2023, there were 416 million desktop adblock users worldwide. Total (desktop and mobile) number of adblock users stood at 912 million.
Number of desktop adblock users worldwide in selected quarters from 2013 to 2023 (in millions)
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Desktop vs. mobile
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Statistics
- Share of internet users using adblock software in Poland Q2 2014-Q2 2015
- Ad blocker usage in Germany 2018-2020
- Negative attitudes towards ads on websites in the UK in 2018
- Adblocking: penetration rate 2022, by country
- Negative attitudes towards ads on websites in Germany in 2018
- Ad blocker users in Germany 2020, by age group
- Ad blocker users in Denmark 2018, by gender
- Ad blocker usage in the United Kingdom (UK) 2020, by device
- Ad blocker users in Sweden 2018, by gender
- Demand for ad blocking software worldwide 2021, by region
- Share of people who used ad blockers in the Nordics 2018
- Southeast Asia: digital advertising expenditure growth 2015-2020
- Advertising expenditure in Estonia 2020-H1 2023, by medium
- Southeast Asia: digital advertising expenditure share 2015-2020
- Quarterly change in digital ad requests in the United Kingdom (UK) Q2 2014-Q4 2018
- El Salvador: most advertised apps 2019
- Programmatic advertising tools used by Italian advertisers 2020
- Ecuador: main beauty digital advertisers 2019
- Chile: largest optics digital advertisers 2019
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 5 people
$1,299 USD
per month, billed annually
1
- Free + Premium Statistics
- Reports
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Korea Copyright Commission. (December 1, 2023). Number of desktop adblock users worldwide in selected quarters from 2013 to 2023 (in millions) [Graph]. In Statista. Retrieved March 31, 2025, from https://www.statista.com/statistics/350726/adblocking-users/
Korea Copyright Commission. "Number of desktop adblock users worldwide in selected quarters from 2013 to 2023 (in millions)." Chart. December 1, 2023. Statista. Accessed March 31, 2025. https://www.statista.com/statistics/350726/adblocking-users/
Korea Copyright Commission. (2023). Number of desktop adblock users worldwide in selected quarters from 2013 to 2023 (in millions). Statista. Statista Inc.. Accessed: March 31, 2025. https://www.statista.com/statistics/350726/adblocking-users/
Korea Copyright Commission. "Number of Desktop Adblock Users Worldwide in Selected Quarters from 2013 to 2023 (in Millions)." Statista, Statista Inc., 1 Dec 2023, https://www.statista.com/statistics/350726/adblocking-users/
Korea Copyright Commission, Number of desktop adblock users worldwide in selected quarters from 2013 to 2023 (in millions) Statista, https://www.statista.com/statistics/350726/adblocking-users/ (last visited March 31, 2025)
Number of desktop adblock users worldwide in selected quarters from 2013 to 2023 (in millions) [Graph], Korea Copyright Commission, December 1, 2023. [Online]. Available: https://www.statista.com/statistics/350726/adblocking-users/
