TVs: LG owners in Australia

Consumer Insights report

TVs: LG owners in Australia

This report offers the reader a comprehensive overview of LG owners in Australia: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark LG owners in Australia (''brand users'') against Australian TV owners in general (''category users''), and the overall Australian consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

Table of contents

Selected insights on TVs: LG owners in Australia

  • 32% of LG owners are Millennials
  • 53% of LG owners are female
  • LG has a smaller share of owners with a high income than other TV brands
  • TV owners in general and LG owners specifically, live in similar type of communities
  • A happy relationship is more important to LG owners than to other TV owners

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