Smart home: Bosch owners in France

Consumer Insights report

Smart home: Bosch owners in France

This report offers the reader a comprehensive overview of Bosch owners in France: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Bosch owners in France (''brand users'') against French owners of smart home devices in general (''category users''), and the overall French consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on smart home: Bosch owners in France

  • Bosch is more popular among Millennials than other smart home brands
  • Similar to other smart home brands, Bosch has a high share of male owners
  • Bosch has a larger share of owners with a low income than other smart home brands
  • Bosch owners are more likely to live in large cities than the average consumer
  • A happy relationship is less important to Bosch owners than to other owners of smart home devices

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