Ride sharing: MeiTuan Dache users in China

Consumer Insights report

Ride sharing: MeiTuan Dache users in China

This report offers the reader a comprehensive overview of MeiTuan Dache users in China: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark MeiTuan Dache users in China (''brand users'') against Chinese ride sharing users in general (''category users''), and the overall Chinese consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on ride sharing: MeiTuan Dache users in China

  • The share of ride sharing users using MeiTuan Dache grew by 7 percentage points since 2021
  • MeiTuan Dache has a high share of users that are Millennials compared to the total online population
  • There is a fairly even split of male and female MeiTuan Dache users
  • A relatively high share of MeiTuan Dache users have a college degree
  • Similar aspects of life are important to MeiTuan Dache users and other ride sharing users

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FURTHER REPORTS

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