Refrigerators: Whirlpool owners in Italy

Consumer Insights report

Refrigerators: Whirlpool owners in Italy

This report offers the reader a comprehensive overview of Whirlpool owners in Italy: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Whirlpool owners in Italy (''brand users'') against Italian refrigerator owners in general (''category users''), and the overall Italian consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

Table of contents

Selected insights on refrigerators: Whirlpool owners in Italy

  • Whirlpool is more popular among Generation X than other refrigerator brands
  • 55% of Whirlpool owners are female
  • Whirlpool has a larger share of owners with a medium household income than other refrigerator brands
  • Whirlpool owners are more likely to live in rural areas and towns than the average consumer
  • A happy relationship is more important to Whirlpool owners than to other refrigerator owners

Statista report shop

Explore all Statista reports

We provide information on industries, companies, consumers, trends, countries, and politics, covering the latest and most important issues in a condensed format.

Contact

Get in touch with us. We are happy to help.
Statista Locations
Contact Meredith Alda
Meredith Alda
Sales Manager– Contact (United States)

Mon - Fri, 9am - 6pm (EST)

Contact Yolanda Mega
Yolanda Mega
Operations Manager– Contact (Asia)

Mon - Fri, 9am - 5pm (SGT)

Contact Ayana Mizuno
Ayana Mizuno
Junior Business Development Manager– Contact (Asia)

Mon - Fri, 10:00am - 6:00pm (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)

Mon - Fri, 9:30am - 5pm (GMT)

Contact Carolina Dulin
Carolina Dulin
Group Director - LATAM– Contact (Latin America)

Mon - Fri, 9am - 6pm (EST)