Refrigerators: Casarte owners in China

Consumer Insights report

Refrigerators: Casarte owners in China

This report offers the reader a comprehensive overview of Casarte owners in China: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Casarte owners in China (''brand users'') against Chinese refrigerator owners in general (''category users''), and the overall Chinese consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on refrigerators: Casarte owners in China

  • Casarte is more popular among Millennials than other refrigerator brands
  • Casarte is more popular among female refrigerator owners than male refrigerator owners
  • Casarte has a larger share of owners with a high income than other refrigerator brands
  • Casarte owners are more likely to live in megacities than refrigerator owners in general
  • A happy relationship is more important to Casarte owners than to other refrigerator owners

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