Messengers: Viber users in the United Kingdom

Consumer Insights report

Messengers: Viber users in the United Kingdom

This report offers the reader a comprehensive overview of Viber users in the United Kingdom: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Viber users in the United Kingdom (''brand users'') against UK messenger users in general (''category users''), and the overall UK consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Selected insights on messengers: Viber users in the United Kingdom

  • Viber is more popular among Millennials than other messenger services
  • 62% of Viber users have a college degree
  • Viber users are more likely to live in cities and urban areas than messenger users in general
  • Pinterest is more popular among Viber users than the average messenger user

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