Messengers: Telegram users in Korea

Consumer Insights report

Messengers: Telegram users in Korea

This report offers the reader a comprehensive overview of Telegram users in Korea: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Telegram users in Korea (''brand users'') against Korean messenger users in general (''category users''), and the overall Korean consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on messengers: Telegram users in Korea

  • Telegram is more popular among Millennials than other messenger services
  • Telegram is more popular among male messenger users than female messenger users
  • Telegram has a larger share of users with a high income than other messenger services
  • Telegram users are more likely to live in megacities than messenger users in general
  • Safety and security is less important to Telegram users than to other messenger users

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