Messengers: Telegram users in India

Consumer Insights report

Messengers: Telegram users in India

This report offers the reader a comprehensive overview of Telegram users in India: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Telegram users in India (''brand users'') against Indian messenger users in general (''category users''), and the overall Indian consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Selected insights on messengers: Telegram users in India

  • The age distribution of Telegram users and messenger users overall is fairly similar
  • Telegram has more male than female users
  • Telegram has a larger share of users with a high income than other messenger services
  • Telegram users are more likely to live in cities and urban areas than messenger users in general
  • Similar aspects of life are important to Telegram users and other messenger users

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