Messengers: Facebook Messenger users in France

Consumer Insights report

Messengers: Facebook Messenger users in France

This report offers the reader a comprehensive overview of Facebook Messenger users in France: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Facebook Messenger users in France (''brand users'') against French messenger users in general (''category users''), and the overall French consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on messengers: Facebook Messenger users in France

  • Facebook Messenger has a high share of users that are Millennials compared to the total online population
  • Facebook Messenger is more popular among female messenger users than male messenger users
  • Consumers with a medium household income make up 38% of Facebook Messenger users
  • 30% of Facebook Messenger users live in rural communities
  • A happy relationship is more important to Facebook Messenger users than to other messenger users

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