Messengers: Facebook Messenger users in the United Kingdom

Consumer Insights report

Messengers: Facebook Messenger users in the United Kingdom

This report offers the reader a comprehensive overview of Facebook Messenger users in the United Kingdom: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Facebook Messenger users in the United Kingdom (''brand users'') against UK messenger users in general (''category users''), and the overall UK consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on messengers: Facebook Messenger users in the United Kingdom

  • The current share of messenger users using Facebook Messenger is fairly similar to Q1 of 2024
  • Facebook Messenger is more popular among Millennials than other messenger services
  • 55% of Facebook Messenger users are female
  • Many Facebook Messenger users have a bachelor's degree or the equivalent
  • Being successful is less important to Facebook Messenger users than to other messenger users

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