Online ticket booking: Ticketmaster users in the Netherlands

Consumer Insights report

Online ticket booking: Ticketmaster users in the Netherlands

This report offers the reader a comprehensive overview of Ticketmaster users in the Netherlands: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Ticketmaster users in the Netherlands (''brand users'') against Dutch online ticket bookers in general (''category users''), and the overall Dutch consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on online ticket booking: Ticketmaster users in the Netherlands

  • The share of online ticket bookers using Ticketmaster grew by 5 percentage points since 2021
  • 32% of Ticketmaster users are Millennials
  • Compared to other ticket portals, Ticketmaster has a relatively high share of female users
  • A relatively high share of Ticketmaster users have a college degree
  • Having a good time is an important aspect of life for 66% of Ticketmaster users

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