Restaurant delivery: McDelivery (McDonald's delivery service) users in Korea

Consumer Insights report

Restaurant delivery: McDelivery (McDonald's delivery service) users in Korea

This report offers the reader a comprehensive overview of McDelivery (McDonald's delivery service) users in Korea: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark McDelivery (McDonald's delivery service) users in Korea (''brand users'') against Korean restaurant delivery users in general (''category users''), and the overall Korean consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Selected insights on restaurant delivery: McDelivery (McDonald's delivery service) users in Korea

  • McDelivery (McDonald's delivery service) is more popular among Millennials than other restaurant delivery services
  • There is a fairly even split of male and female McDelivery (McDonald's delivery service) users
  • Just like restaurant delivery users in general, McDelivery (McDonald's delivery service) users are relatively unlikely to have a low income
  • McDelivery (McDonald's delivery service) users are more likely to live in megacities than restaurant delivery users in general
  • Being successful is less important to McDelivery (McDonald's delivery service) users than to other restaurant delivery users

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