Consumer Insights report
This report covers BGŻ BNP Paribas in the banks market of Poland. Receiving up to four updates throughout the year, the report is based on data from the Consumer Insights Global survey, as of January 2024.
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This report offers the reader a comprehensive overview of BGŻ BNP Paribas customers in Poland: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints.
Additionally, the report allows the reader to benchmark BGŻ BNP Paribas customers in Poland (''brand users'') against Polish banking customers in general (''category users''), and the overall Polish onliner, labelled as ''all respondents'' in the charts.
The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.
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