Banks: Bank of Baroda customers in India

Consumer Insights report

Banks: Bank of Baroda customers in India

This report offers the reader a comprehensive overview of Bank of Baroda customers in India: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Bank of Baroda customers in India (''brand users'') against Indian banking customers in general (''category users''), and the overall Indian consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

Table of contents

Selected insights on banks: Bank of Baroda customers in India

  • The share of banking customers using Bank of Baroda grew by 2 percentage points since Q1 of 2021
  • Bank of Baroda is more popular among Generation Z than other banks
  • Compared to other banks, Bank of Baroda has a relatively high share of female customers
  • 13% of Bank of Baroda customers have an upper secondary education with the permission to go to university
  • A happy relationship is less important to Bank of Baroda customers than to other banking customers

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