Restaurant delivery: Pizza Hut users in China

Consumer Insights report

Restaurant delivery: Pizza Hut users in China

This report offers the reader a comprehensive overview of Pizza Hut users in China: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Pizza Hut users in China (''brand users'') against Chinese restaurant delivery users in general (''category users''), and the overall Chinese consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Selected insights on restaurant delivery: Pizza Hut users in China

  • Pizza Hut is more popular among Millennials than other restaurant delivery services
  • There is a fairly even split of male and female Pizza Hut users
  • Pizza Hut has a larger share of users with a high income than other restaurant delivery services
  • Pizza Hut users are more likely to live in megacities than restaurant delivery users in general
  • An honest and respectable life is an important aspect of life for 42% of Pizza Hut users

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