E-Book shops: bücher.de customers in Germany

Consumer Insights report

E-Book shops: bücher.de customers in Germany

This report offers the reader a comprehensive overview of bücher.de customers in Germany: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark bücher.de customers in Germany (''brand users'') against German E-book shoppers in general (''category users''), and the overall German consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Selected insights on e-Book shops: bücher.de customers in Germany

  • bücher.de is more popular among Millennials than other E-book shops
  • A relatively high share of bücher.de customers have a college degree
  • bücher.de customers are more likely to live in cities with over 1 million inhabitants than E-book shoppers in general
  • LinkedIn is more popular among bücher.de customers than the average E-book shopper

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