Daily newspapers: Amar Ujala readers in India

Consumer Insights report

Daily newspapers: Amar Ujala readers in India

This report offers the reader a comprehensive overview of Amar Ujala readers in India: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Amar Ujala readers in India (''brand users'') against Indian readers of daily newspapers in general (''category users''), and the overall Indian consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on daily newspapers: Amar Ujala readers in India

  • Amar Ujala has a high share of readers that are Millennials compared to the total online population
  • Amar Ujala has more male than female readers
  • Amar Ujala has a larger share of readers with a high income than other daily newspapers
  • Amar Ujala readers are more likely to live in cities and urban areas than readers of daily newspapers in general
  • Learning new things is an important aspect of life for 31% of Amar Ujala readers

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