Car insurance: Hanwha General Insurance customers in Korea

Consumer Insights report

Car insurance: Hanwha General Insurance customers in Korea

This report offers the reader a comprehensive overview of Hanwha General Insurance customers in Korea: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Hanwha General Insurance customers in Korea (''brand users'') against Korean car insurance holders in general (''category users''), and the overall Korean consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

Table of contents

Selected insights on car insurance: Hanwha General Insurance customers in Korea

  • The current share of car insurance holders using Hanwha General Insurance is fairly similar to Q1 of 2021
  • Hanwha General Insurance is more popular among Millennials than other car insurance brands
  • 53% of Hanwha General Insurance customers are male
  • 5% of Hanwha General Insurance customers have a technical or vocational education
  • Social justice is more important to Hanwha General Insurance customers than to other car insurance holders

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