Digital advertising in Spain

Statistics report on digital advertising in Spain

Digital advertising in Spain

This report presents a range of statistics and facts about digital advertising in Spain. This report provides statistical information about digital advertising in Spain, including charts and graphs showing leading formats and devices, as well as data on social media advertising. It also displays a wide range of consumer insights.

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Table of contents

Overview

5
  • Premium Statistic Digital advertising spending worldwide 2021-2027
  • Premium Statistic Internet advertising spending worldwide 2000-2024, by region
  • Premium Statistic Digital advertising spending in Europe 2006-2023
  • Premium Statistic Digital ad spend in Europe 2023, by format
  • Premium Statistic Largest digital advertising markets in Europe 2023

Overview of the Spanish market

4
  • Premium Statistic Digital ad spend in Spain 2019-2023
  • Premium Statistic Share of digital in ad spend in Spain 2015-2023
  • Premium Forecast Digital advertising spending share Spain 2018-2028, by device
  • Premium Statistic Leading digital advertising sectors in Spain 2023, by share of voice

Formats & devices

7
  • Premium Forecast Digital advertising spending in Spain 2022, by format
  • Premium Forecast Digital video ad spending in Spain 2019-2028, by device
  • Premium Forecast Digital search advertising spending in Spain 2019-2028, by device
  • Premium Statistic GoogleAds average monthly CPC in Spain 2023, by industry
  • Premium Statistic Digital OOH ad spend in Spain 2019-2023
  • Premium Statistic Digital audio ad spend in Spain 2019-2023
  • Premium Statistic Connected TV ad spend in Spain 2019-2023

Social media advertising

8
  • Premium Forecast Revenue of the social media advertising industry in Spain 2019-2028
  • Premium Forecast Social media ad spending in Spain 2017-2026, by device
  • Premium Statistic Attitude towards advertising on social networks in Spain 2023
  • Premium Statistic Spain: trust in brands with social media profiles 2023
  • Premium Statistic Preferred frequency of brands posting on social media in Spain 2023
  • Premium Statistic Preferred frequency of influencers posting on social media in Spain 2023
  • Premium Statistic Top influencer marketing's goals in Spain 2023
  • Premium Statistic Most desired influencer marketing agency qualities Spain 2023

Consumer attitudes

5
  • Premium Forecast Digital advertising touchpoints in Spain 2024
  • Premium Statistic Popularity of online advertising in Spain 2016-2023
  • Premium Forecast Attitudes towards online advertising in Spain 2024
  • Premium Statistic Main channels of new brand discovery Spain Q3 2023
  • Premium Statistic Level of consent to usage of cookies among social media users in Spain 2023
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