Online payment: PayPal users in Brazil

Consumer Insights report

Online payment: PayPal users in Brazil

This report offers the reader a comprehensive overview of PayPal users in Brazil: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark PayPal users in Brazil (''brand users'') against Brazilian online payment users in general (''category users''), and the overall Brazilian consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on online payment: PayPal users in Brazil

  • The share of online payment users using PayPal declined by 29 percentage points since Q3 of 2022
  • Like other online payment services, PayPal has a high share of users that are Millennials
  • PayPal has more male than female users
  • A relatively high share of PayPal users have a college degree
  • Similar aspects of life are important to PayPal users and other online payment users

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