Speakers: Marshall owners in Sweden

Consumer Insights report

Speakers: Marshall owners in Sweden

This report offers the reader a comprehensive overview of Marshall owners in Sweden: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Marshall owners in Sweden (''brand users'') against Swedish owners of speakers in general (''category users''), and the overall Swedish consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

Table of contents

Selected insights on speakers: Marshall owners in Sweden

  • The share of owners of speakers owning Marshall grew by percentage points since Q1 of 2021
  • Marshall is more popular among Generation Z than other speaker brands
  • Marshall is more popular among female owners of speakers than male owners of speakers
  • 27% of Marshall owners have an upper secondary education with the permission to go to university
  • Safety and security is less important to Marshall owners than to other owners of speakers

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