Airlines: XiaMen Air customers in China

Consumer Insights report

Airlines: XiaMen Air customers in China

This report offers the reader a comprehensive overview of XiaMen Air customers in China: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark XiaMen Air customers in China (''brand users'') against Chinese airline customers in general (''category users''), and the overall Chinese consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

Table of contents

Selected insights on airlines: XiaMen Air customers in China

  • XiaMen Air is more popular among Millennials than other airlines
  • There is a fairly even split of male and female XiaMen Air customers
  • Just like airline customers in general, XiaMen Air customers are relatively likely to have a high income
  • XiaMen Air customers are more likely to live in large cities than airline customers in general
  • Learning new things is less important to XiaMen Air customers than to other airline customers

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