Digital music: Spotify users in Brazil

Consumer Insights report

Digital music: Spotify users in Brazil

This report offers the reader a comprehensive overview of Spotify users in Brazil: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Spotify users in Brazil (''brand users'') against Brazilian digital music buyers in general (''category users''), and the overall Brazilian consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

Download your Report

  We value your privacy and will never rent or sell your email address.

Privacy

Table of contents

Selected insights on digital music: Spotify users in Brazil

  • Like other digital music services, Spotify has a high share of users that are Millennials
  • 53% of Spotify users are male
  • Compared to the average consumer, Spotify users are less likely to have a low income
  • Spotify users are more likely to live in cities and urban areas than digital music buyers in general
  • Similar aspects of life are important to Spotify users and other digital music buyers

Report this content
FURTHER REPORTS

Recommended and recent reports

  • Radio advertising in Germany
  • Toys and games market in Mexico
  • Sports on TV in the U.S.
  • Netflix
  • Video gaming in the United States
  • Media usage in the United States
  • Walt Disney Company
  • Streaming in the United States
  • Radio in the U.S.
  • Music consumption in the U.S.
  • Mobile apps in the United Kingdom (UK)
  • Video streaming in the United Kingdom
  • Video gaming in the United Kingdom (UK)
  • Online video market in China
  • Media usage in Germany
  • Online radio in the U.S.
  • Disney Plus
  • Digital music in the United Kingdom (UK)
  • PlayStation
  • Video streaming in Europe

Recommended statistics

You may also be interested in...

Statista report shop

Explore all Statista reports

We provide information on industries, companies, consumers, trends, countries, and politics, covering the latest and most important issues in a condensed format.

Statista report shop Go to reports

Contact

Get in touch with us. We are happy to help.
Statista Locations
Contact Meredith Alda
Meredith Alda
Sales Manager– Contact (United States)
Email
support@statista.com

Mon - Fri, 9am - 6pm (EST)

Contact Yolanda Mega
Yolanda Mega
Operations Manager– Contact (Asia)
Email
asia.support@statista.com

Mon - Fri, 9am - 5pm (SGT)

Contact Ayana Mizuno
Ayana Mizuno
Junior Business Development Manager– Contact (Asia)
Email
asia.support@statista.com

Mon - Fri, 10:00am - 6:00pm (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)
Email
eu.support@statista.com

Mon - Fri, 9:30am - 5pm (GMT)

Contact Carolina Dulin
Carolina Dulin
Group Director - LATAM– Contact (Latin America)
Email
latam@statista.com

Mon - Fri, 9am - 6pm (EST)