Desktop PCs: HP owners in France

Consumer Insights report

Desktop PCs: HP owners in France

This report offers the reader a comprehensive overview of HP owners in France: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark HP owners in France (''brand users'') against French desktop PC owners in general (''category users''), and the overall French consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on desktop PCs: HP owners in France

  • HP is more popular among Generation X than other desktop PC brands
  • There is a fairly even split of male and female HP owners
  • HP has a smaller share of owners with a high income than other desktop PC brands
  • HP owners are more likely to live in medium-sized towns than the average consumer
  • Safety and security is more important to HP owners than to other desktop PC owners

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