Online payment: Paylib users in France

Consumer Insights report

Online payment: Paylib users in France

This report offers the reader a comprehensive overview of Paylib users in France: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Paylib users in France (''brand users'') against French online payment users in general (''category users''), and the overall French consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

Table of contents

Selected insights on online payment: Paylib users in France

  • The share of online payment users using Paylib grew by 10 percentage points since 2021
  • Paylib is more popular among Millennials than other online payment services
  • 55% of Paylib users are female
  • A relatively high share of Paylib users have a college degree
  • Being successful is more important to Paylib users than to other online payment users

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