Online payment: Apple Pay users in France

Consumer Insights report

Online payment: Apple Pay users in France

This report offers the reader a comprehensive overview of Apple Pay users in France: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Apple Pay users in France (''brand users'') against French online payment users in general (''category users''), and the overall French consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on online payment: Apple Pay users in France

  • Apple Pay is more popular among Generation Z than other online payment services
  • Apple Pay is more popular among male online payment users than female online payment users
  • Apple Pay has a larger share of users with a high income than other online payment services
  • Apple Pay users are more likely to live in large cities than online payment users in general
  • Being successful is more important to Apple Pay users than to other online payment users

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