Grocery stores: Trader Joe's shoppers in the United States

Consumer Insights report

Grocery stores: Trader Joe's shoppers in the United States

Trader Joe’s is an American grocery store chain with around 500 locations, primarily in the western United States. It ranks eighth for grocery chains in the country. Its customers tend to be younger and conscious of their health and social issues, reflecting the Trader Joe’s product range and brand.
This Statista report provides empirically founded and deep insights into the grocery store landscape.

Receiving up to four updates throughout the year, the report is based on data from the Consumer Insights Global survey, as of March 2025.


Topics include

  • Demographic profile
  • Consumer lifestyle
  • Consumer attitudes
  • Marketing touchpoints

Table of contents

Selected insights on grocery stores: Trader Joe's shoppers in the United States

  • 54% of Trader Joe's shoppers are female
  • Compared to other grocery store shoppers, Trader Joe's shoppers are relatively likely to live in a nuclear family
  • Traveling is a relatively popular hobby among Trader Joe's shoppers

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FURTHER REPORTS

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