BMW: market & data analysis

Market Insights report

BMW: market & data analysis

BMW realized a total revenue of US$72.1 billion worldwide, while the total market revenue amounted to US$1.7 trillion in 2022. The largest passenger cars segment, SUVs, accounted for 44% of BMW's revenue in 2022.

What's included?

  • Market and make overview and key facts
  • Performance analysis and comparison by regions
  • Performance analysis and comparison by key segments
  • Comparison of market and make growth and average prices

Table of contents

BMW's second largest segment was the Executive Cars segment. It accounted for 16% of the makes revenue in 2022. In the market share by revenue category, Toyota (11.4%), Ford (7.9%) and Volkswagen (6.4%) take the lead worldwide. BMW had a 4.24% market share.

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