Sports in Japan

Statistics report on sports in Japan

Sports in Japan

This report presents facts about sports in Japan. It contains information on the industry's market size, governmental and private funding of sports, and the state of participation, spectating, as well as current trends and consumer opinions.

Table of contents

Market size and expenditure

6
  • Premium Statistic Leisure market size in Japan 2022, by segment
  • Premium Statistic Market size of sports participation in Japan 2017-2024
  • Premium Statistic Market size of the sports participation industry in Japan 2017-2023, by segment
  • Premium Statistic Average annual spending on sports in Japan 2023, by category
  • Premium Statistic Distribution of annual expenses for doing sports and training in Japan 2023
  • Premium Statistic Distribution of yearly expenses for watching sports competitions in Japan 2023

Funding

6
  • Premium Statistic Income budget of Japan Sport Council in Japan FY 2023, by source
  • Premium Statistic Expenditure budget of Japan Sport Council in Japan FY 2023, by type
  • Premium Statistic Sales proceeds of Sports Promotion Lottery in Japan FY 2006-2023
  • Premium Statistic Total subsidies given by the Sports Promotion Lottery in Japan 2023, by category
  • Premium Statistic Government sports budget in Japan FY 2007-2024
  • Premium Statistic Government sports budget breakdown in Japan FY 2024, by purpose

Professional league financials

6
  • Premium Statistic Ordinary revenue of the J. League 2016-2024
  • Premium Statistic Ordinary revenue of NPB in Japan FY 2013-2022
  • Premium Statistic Japan Rugby Football Union ordinary revenue FY 2016-2023
  • Premium Statistic Ordinary revenue of the Japan Basketball Association FY 2013-2022
  • Premium Statistic Ordinary revenue of the Japan Volleyball Association FY 2013-2022
  • Premium Statistic Revenue of J. League teams FY 2023, by division

Participation

6
  • Premium Statistic Share of people doing sports once a week or more FY 2023, by age
  • Premium Statistic Sport participation rate among female adults 2023, by type of activity
  • Premium Statistic Sport participation rate among male adults 2023, by type of activity
  • Premium Statistic Share of people doing sports once a week or more in Japan FY 2023, by age and gender
  • Premium Statistic Number of sports club members at junior high schools in Japan 2016-2023
  • Premium Statistic Number of high school sport club members in Japan 2014-2023, by gender

Spectating and attendance

6
  • Premium Statistic Most watched sports on TV or the internet in Japan 2023, by sport
  • Premium Statistic Attendance rate at live sports events in Japan 2023, by sport
  • Premium Statistic Total attendance at NPB baseball matches in Japan 2014-2023
  • Premium Statistic Overall number of attendances in the J League 1994-2023
  • Premium Statistic Number of attendances at B.League matches from season 2015/2016 to 2022/2023
  • Premium Statistic Attendance at V-League matches in Japan 2022/2023, by division

Trends

7
  • Premium Statistic Attitudes towards sports in Japan 2024
  • Premium Statistic Most popular sports in Japan 2024
  • Premium Statistic Most popular sports to watch in Japan 2024
  • Premium Statistic Most popular athletes in Japan 2024
  • Premium Statistic Most popular J1 soccer teams in Japan 2024
  • Premium Statistic Favorite baseball teams in Japan 2024
  • Premium Statistic Most popular sports brands in Japan 2023

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