OTC Pharmaceuticals: market data & analysis

Market Insights Report

OTC Pharmaceuticals: market data & analysis

This report from the series of Consumer Market Insights reports gives an overview of the OTC Pharmaceuticals market from an international perspective. The steady improvement in human development and access to medicines will continue to impact the OTC Pharmaceuticals market. Overall, the OTC Pharmaceuticals market realized a revenue of US$193.1 billion worldwide in 2023.


What's included?

  • All relevant sales figures and growth rates, including forecasts until 2028
  • Consumer insights and trends
  • Key players - Johnson & Johnson, GlaxoSmithKline, Bayer AG
  • Market deep dives
  • KPI comparison: Sales and growth rates
  • Country and regional comparison
  • Market forecasts

Table of contents

The Over-the-counter (OTC) Pharmaceuticals market from Consumer Market Insights comprises prescription-free medicines. They are common treatment for physicians and patients when it comes to minor diseases. The market is divided into ten markets: Analgesics, Cough & Cold Remedies, Digestives & Intestinal Remedies, Skin Treatment, Vitamins & Minerals, Hand Sanitizer, Eye Care, Sleep Aids, Wound Care, and Other OTC Pharmeceuticals.

This report from the series of Consumer Market Insights reports gives an overview of the OTC Pharmaceuticals market from an international perspective. Besides all relevant market figures like total and per capita revenues for the years from 2016 to 2028, we furthermore give detailed insights into current trends, key players and important background information on the OTC Pharmaceuticals market.

In general, the OTC Pharmaceuticals market is expected to grow at a CAGR of 4.8% between 2023 and 2028. Particularly strong growth is expected in middle-income countries, as the infrastructure is being further expanded. But over-the-counter pharmaceuticals will continue to show high positive growth in OECD countries as well, as patients often receive preventive services.

The Cough & Cold Remedies, Vitamins & Minerals, and Analgesics markets together account for more than half of total revenue, especially due to the major sales of Aspirin, Paracetamol, Ibuprofen, and remedies against flu-like infections.

Note: CAGR: Compound Annual Growth Rate

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