Executive Cars: market data & analysis

In the last decades, German brands, like Audi, BMW and Mercedes-Benz, have consistently dominated the Executive Cars segment. Although there are new players in the market today, this dominance would continue for the next few years. Sales will continue to be propelled by consumers in the upper-middle class: mid-senior and senior managers, as well as other successful professionals. Though they might cost a bit more than your average car, executive cars offer a touch of class and comfort to your driving experience. 

The Executive Cars Market segment includes passenger cars of an average footprint around 4.6m² (50 ft²), an average mass around 1855kg (4100lbs) and a passenger/cargo volume larger than 3.4 m³(120 ft³). Due to their high performance and comfort features, executive cars are often viewed as status symbols. A high share of the Executive Cars market consists of company cars.

• European Car Segment: E (Executive Cars)
• US Car Segment: Large Cars
• Chinese Car Segment: Category B
• Also known as: Full-size Cars, Mid-size Luxury Cars

Background:
As automobiles grew in size in the 1950’s, so did their prices rise to accommodate the cost causing a new type of vehicle to emerge. The term “Executive Cars” started to be used in 1960’s to describe large, expensive cars which target consumers who comprised largely of upper-middle class: mid-senior and senior managers, as well as other successful professionals. Due to a growth of large (family cars), fuel efficacy and other factors, many manufactures stopped producing executive cars in the 1990’s and allocated their efforts in other market segments.

Example Models: Audi A6, BMW 5 Series, Jaguar XF, Peugeot 607, Saab 9-5, Volvo S80.

Overview

• Class profile
• Executive summary
• Worldwide market

• Market share
• Revenue and unit sales
• Price comparison

• Top makes
• In-depth make analysis

• Country coverage
• Included models
• Product overview
• Imprint

Overview

• Segment's Passenger Cars revenues worldwide
• Passenger Cars revenues worldwide
• Segment's passenger cars revenue worldwide in bnUS$
• Market share of passenger cars revenue worldwide

• Passenger Cars revenue share
• Market share of the make by revenue
• Market share of the make by unit sales
• Segment's passenger cars sales in bnUS$ by region
• Segment's Passenger Cars unit sales in thousands by region
• Segment's average car prices by region

• List of the top makes by revenue in the segment
• Revenue share of the top makes in the segment
• The top makes Passenger Cars and the segment's revenues in bnUS$
• Worldwide Passenger Cars growth and market share comparison
• Average price comparisons by region
• Segment's share in the top makes portfolios