Articles, brands, spending
- Top-1 (Yes): [ ... ] Which of the following products do you use for your baby?
- [Baby Oil]: Regarding which products do you especially try to stick to your brand or product type?
- [Baby Powder]: Regarding which products do you especially try to stick to your brand or product type?
- [Baby Sunscreen]: Regarding which products do you especially try to stick to your brand or product type?
- [Baby Wipes]: Regarding which products do you especially try to stick to your brand or product type?
- [Bath Essence]: Regarding which products do you especially try to stick to your brand or product type?
- [Body Wash]: Regarding which products do you especially try to stick to your brand or product type?
- [Cloth Diapers]: Regarding which products do you especially try to stick to your brand or product type?
- [Cream/Lotion]: Regarding which products do you especially try to stick to your brand or product type?
- [Disposable Diapers]: Regarding which products do you especially try to stick to your brand or product type?
- [Rash Cream]: Regarding which products do you especially try to stick to your brand or product type?
- [Shampoo]: Regarding which products do you especially try to stick to your brand or product type?
- [Wind & Weather Cream]: Regarding which products do you especially try to stick to your brand or product type?
- (Answer: I have never changed the product.): [ ... ] Regarding which products do you especially try to stick to your brand or product type?
- (Answer: I have tried different products, but always use the same few brands/products now.): [ ... ] Regarding which products do you especially try to stick to your brand or product type?
- (Answer: I always alter between the same few brands/products.): [ ... ] Regarding which products do you especially try to stick to your brand or product type?
- (Answer: I buy a different product/brand every time.): [ ... ] Regarding which products do you especially try to stick to your brand or product type?
- For what reasons have you already changed the brand or product type of a baby product?
- Which of the following brands for baby care products do you know, even if just by name?
- Which of these brands for baby care products do you buy regularly?
- Which of the following diaper brands do you know, even if just by name?
- Which of these diaper brands do you buy?
- How much on average do you spend on diapers per month?
- How much on average do you spend on baby care products per month?
Consumption and attitudes
- Does your baby suffer from one of the following skin diseases?
- Have you taken (expert) advice concerning skin care products for your baby?
- Which criteria are of special importance to you when you buy baby care products?
- Which of the following items do you always have with you, e.g. in your diaper bag?
- Do you use a different diaper brand during days than during nights?
- Have you ever thought about using reusable cloth diapers?
- When do you expect your child to be dry and not to need diapers during daytime anymore?
- How do the baby care products that you buy usually draw your attention?
- Where do you usually buy baby care products and diapers?
- Do you always go to the same store to buy baby products?
- Have you ever thought about making an online diaper subscription so that you have your diapers automatically delivered home?
- Which of the following statements do you agree to?
Demographics
- What is your gender?
- Age groups
- How many children under 18 live in your household, natural or not?
- In what year was the youngest child born that lives in your household?
- What is your relation to this child?
- Have you lived together with this child since it was born?
- How old is your latest child right now?
- What is your primary language?
- Which race/ethnicity best describes you?
- Are you of Hispanic, Latino or Spanish origin?
- What is the highest level of education you have completed?
- What is your current marital status?
- What is your current occupational status?
- Which of the following categories best describes your employment status?
- Including yourself, how many people - including children - usually live in your household?
- Including yourself, how many kids/teens under 18 usually live in your household?
- In what type of community do you live?
- In what state or U.S. territory do you live?
- How much total combined money do all members of your household earn annually? This includes money from jobs; net income from business, farm, or rent; pensions; dividends; interest; social security payments; and any other money.
- What device did you use for this survey?
