Apple Pay trends

Statistics report about Apple Pay

Apple Pay trends

Apple Pay can be seen as one of the more out-spoken examples of mobile payments - an app on a specific type of mobile device that can be used to conduct payments. The Cupertino tech company rarely shares figures on its payment service, however, making it difficult to measure its exact market size.

This report combines survey information and estimates from various sources on how big Apple Pay is across the world. It focuses especially on the overall client base and the user penetration in different countries.

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Table of contents

Financials

5
  • Premium Statistic Largest fintech companies worldwide 2024, by market cap
  • Premium Statistic Apple Pay global user number 2016-2020
  • Premium Statistic Apple Pay, Google Pay users for POS in the U.S. 2019-2021, with forecast to 2026
  • Premium Statistic Revenue of Apple from services segment 2013-2024
  • Premium Statistic Apple Pay revenue worldwide 2019, with a forecast for 2023

Usage

5
  • Premium Statistic Apple Pay penetration, online and offline, in 19 countries worldwide in Q2 2024
  • Premium Statistic Merchants who accept Apple Pay for online payments in 171 countries worldwide 2024
  • Premium Statistic Apple Pay acceptance by e-commerce vendors in 20 countries between 2022 and 2024
  • Premium Forecast Mobile POS payment penetration rate in 34 countries worldwide 2023
  • Premium Statistic Online wallet payment penetration rate in 40 countries worldwide 2022

Awareness

5
  • Premium Forecast Apple Pay brand profile in the United States 2023
  • Basic Statistic Most well-known digital payment brands in the United States 2023
  • Premium Forecast Apple Pay brand profile in the UK 2023
  • Basic Statistic Most well-known digital payment brands in the UK 2023
  • Premium Forecast Apple Pay brand profile in Germany 2023

Trends

5
  • Premium Statistic Annual buy now, pay later (BNPL) global market size 2019-2021, with forecasts to 2028
  • Premium Statistic PayPal, Afterpay, Affirm, Apple Pay Later use for BNPL in the U.S. 2023
  • Premium Statistic Apple Card user demographics in the U.S. 2023, by age, gender, income, race
  • Premium Statistic Likelihood of opening an Apple savings account in the U.S. 2023, by generation
  • Premium Statistic Likelihood of opening an Apple savings account in the U.S. 2023, by Apple ownership
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