Feminine Hygiene: market data & analysis

The Consumer Market Insights report on the Feminine Hygiene market analyzes the segment comprising sanitary paper products made from pulp, including tampons, sanitary pads, and related items. Major players such as SCA, Procter & Gamble, Kimberly-Clark, Unicharm, Hengan, Sofidel, and Metsä dominate this market with strong brand reputations and extensive distribution networks. In 2023, the global Feminine Hygiene market generated US$47.24 billion in revenue, with China leading at US$11.37 billion and a global per capita revenue of US$6.15. The market is projected to grow at a CAGR of 4.90% from 2024 to 2029, supported by both online and offline sales channels.
The shift toward sustainable and eco-friendly alternatives, such as biodegradable pads, reusable menstrual cups, and cloth pads, is reshaping the market landscape. Consumers are increasingly conscious of environmental impacts, prompting demand for sustainable products. Additionally, the rise of e-commerce platforms has made purchasing personal care products more accessible and convenient, further driving sales. This **Consumer Market Insights report** provides valuable insights into market trends, key players, and future developments, helping businesses adapt to the growing demand for sustainable feminine hygiene products.

Overview

• Summary
• Market definition
• Key takeaways
• Market scopes

• Revenue of the whole market
• Revenue
• Average revenue per capita
• Volume
• Average volume per capita
• Price per unit
• Brand share
• Online revenue share
• Mobile/Desktop Split

• Product overview
• Author

• Revenue of the whole market
• Revenue
• Revenue - regional level(Europe, Americas, Asia, Africa, Australia & Oceania) in US$
• Revenue - country level(United States, China, Germany, United Kingdom, France) in US$
• Revenue per capita
• Revenue per capita - regional level
• Revenue per capita - country level
• Volume
• Volume - regional level
• Volume - country level
• Volume per capita
• Volume per capita - regional level
• Volume per capita - country level
• Price per unit in US$
• Price per unit - regional level
• Price per unit - country level
• Brand share in 2023
• Online revenue share
• Mobile/Desktop revenue split