Consumption in general
- How often do you personally drink…?
- Do you buy the following for yourself or your household?
- How often do you personally drink…? Please give your best guess in case you are not sure.
- On what days of the week do you usually drink…?
- How many glasses do you drink on a day on average?
Consumption of beer/champagne/wine/gin/liqueurs/rum/whisky/vodka
- Where do you usually drink...?
- Why do you usually drink...?
- How much do you spend on... for yourself in a month? Please give your best guess in case you are not sure.
- What kind of... do you usually drink?
- What kind of... is your overall favorite?
- Which of the following... brands do you know (at least by name)?
- And which of the following... brands do you usually drink personally?
- Where do you usually buy…?
- Based on which criteria do you usually select…?
- Do you normally buy the same beer products?
- How about…: What do you do in case your usual product is unavailable?
- What would make you switch your usual... brand?
- Please position yourself in regards to the following statements.
Demographics
- Are you…?
- What state do you currently reside in?
- What is your highest level of education?
- Which ethnicity best describes you? Please choose only one.
- What is your household's total net income per month on average?
